Marketing tips for brands
Follow our digital marketing tips for brands through themed articles and features:
UGC: The Complete Guide to User-Generated Content for your stragegy in 2025
Everything You Need to Know About UGC for Your 2024 Strategy, How to Collect It, Current Legislation, and Especially the Benefits by Content Type.
Product Launch Plan: The Consumer Proof to Prepare Before Launch Day
A product launch plan schedules the target, promise, proof and distribution of a new product. Timeline from D-120 to D+60, checklist, budget and KPIs.
We’re smarter together
23 Tips to Get More Google Reviews
Customer reviews are the lifeblood of supporting your reputation. According to an IFOP study, 88% of product or service buyers...
Why and How to Collect Data?
Today, personalization has become imperative for brands faced with a plethora of offers and choices for consumers. However,...
TikTok for My Brand: Should I Go for It or Not?
TikTok is the trendy social network of the moment! With 732 million active users per month in 2021, the platform developed in...
How Does Eco-Design Impact a Product’s Life Cycle?
Like human activity, products influence and leave traces of their passage on the environment. Indeed, products consume “energy,...
5 Key Marketing Success Factors for DNVB Brands
Unclassifiable and innovative, Digitally Native Vertical Brands (DNVBs) have been built on consumer expectations to evolve their...








