With the rise of social networks and digital, influencer marketing is the new form of advertising communication that offers an ROI almost 11 times higher than traditional advertising.
An influencer marketing strategy enables you to gain visibility and acquire new targeted customers, while reaching a wider audience. Discover all our tips to help you set up your influencer marketing strategy!
The French love cooking, dining out, talking about cuisine, and are fond of quality dishes in Paris or elsewhere. Gastronomy has been an integral part of our culture in France for decades! In the...
The Instagram statistics to closely monitor and top tips to boost your digital strategy performance.
Effectively promoting one's brand and products is a challenge for all companies, across all sectors. As markets become increasingly diversified and subject to exponential competition, truly standing out among target audiences (and the right consumers) has become a...
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Promoting a product or service thanks to the reputation of an expert in a specific field is akin to influencer marketing.
A real marketing lever, the influence market is currently very promising: it is expected to reach over $15 billion by 2022. So how do you make your mark in this fiercely competitive market? Trustt gives you the keys to building your influencer strategy.
In the bustling world of social media, TikTok has managed to stand out as a platform of choice for influencer marketing. A true global phenomenon, the TikTok social network records more than “1 billion” active users worldwide in 2023, including nearly 15 million in...
With the rise of these new digital platforms, new communication rules are emerging. Depending on your needs, you’ll need to make a choice, as each network has its own codes. Trustt can help you choose the network best suited to your influencer marketing campaigns, and give you the keys to ensuring an optimized digital presence.
Ambassadors
Nano, micro, macro or celebrity influencers, today it’s difficult to make the right choice of influencer for your digital marketing campaign. Yet choosing the right ambassador for your campaign is crucial. Depending on your marketing objectives, your choice will fall into different ambassador categories. Trustt can help you choose the right ambassadors for your products!
For several months, the proposed influence law has been making headlines. Its purpose? To regulate the work of content...
The digital and virtual era has taken over experience, encounters, and human connection. TV, social networks, emails, likes,...
