Authentic video UGC: the complete guide to harvesting them in 2025
Marketing tips for brands
Follow our digital marketing tips for brands through themed articles and features:
UGC: The Complete Guide to User-Generated Content for your stragegy in 2025
Everything You Need to Know About UGC for Your 2024 Strategy, How to Collect It, Current Legislation, and Especially the Benefits by Content Type.
Product Launch Plan: The Complete Guide to Prepare and Succeed!
The launch of a new product is a foundational step in the life of a company. It's an opportunity to showcase your innovations and convince customers of their usefulness. However, a successful product launch doesn't happen by chance. It requires careful planning and a...
We’re smarter together
If you’re an expert in your field and work for a brand, then join our co-writing program and help write articles with our digital marketing experts.
Dec
2023
18
23 Tips to Get More Google Reviews
Customer reviews are the lifeblood of supporting your reputation. According to an IFOP study, 88% of product or service buyers...
Dec
2023
14
Why and How to Collect Data?
Today, personalization has become imperative for brands faced with a plethora of offers and choices for consumers. However,...
Jul
2023
4
Trend: The 4 Current Purchasing Motivations in the Cosmetics Sector
It's no surprise to anyone that consumer behavior has been in constant evolution for several years. Natural beauty, niche...
Jun
2023
13
The 4 Global Trends for the Future of Retail
In a constantly changing world, the retail sector must demonstrate unprecedented resilience. The way of producing and selling...
Jun
2023
9
6 Successful Brand Ambassador Programs in Beauty
Today, it is essential for a brand to integrate a quality ambassador program at the heart of its marketing strategy. This type...
