Authentic video UGC: the complete guide to harvesting them in 2025
Marketing tips for brands
Follow our digital marketing tips for brands through themed articles and features:
UGC: The Complete Guide to User-Generated Content for your stragegy in 2025
Everything You Need to Know About UGC for Your 2024 Strategy, How to Collect It, Current Legislation, and Especially the Benefits by Content Type.
Product Launch Plan: The Consumer Proof to Prepare Before Launch Day
A product launch plan schedules the target, promise, proof and distribution of a new product. Timeline from D-120 to D+60, checklist, budget and KPIs.
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Dec
2023
18
23 Tips to Get More Google Reviews
Customer reviews are the lifeblood of supporting your reputation. According to an IFOP study, 88% of product or service buyers...
Dec
2023
14
Why and How to Collect Data?
Today, personalization has become imperative for brands faced with a plethora of offers and choices for consumers. However,...
Oct
2021
28
Improving Customer Listening: Yes, But How?
Good customer listening is now vital for any company wishing to sustain its business and stand out from its many competitors....
Oct
2021
27
Brand and Influencer Matchmaking: How to Choose the Best Partner to Support You?
Since the meteoric rise of social networks (Instagram, Facebook, Snapchat, TikTok, YouTube...) and the rise to power of...
Oct
2021
21
Best Practices for Sending Products to Influencers
Today, influencer marketing has become an essential lever for brands, allowing them to reach a wide audience, create authentic...
