Authentic video UGC: the complete guide to harvesting them in 2025
Marketing tips for brands
Follow our digital marketing tips for brands through themed articles and features:
UGC: The Complete Guide to User-Generated Content for your stragegy in 2025
Everything You Need to Know About UGC for Your 2024 Strategy, How to Collect It, Current Legislation, and Especially the Benefits by Content Type.
Product Launch Plan: The Complete Guide to Prepare and Succeed!
The launch of a new product is a foundational step in the life of a company. It's an opportunity to showcase your innovations and convince customers of their usefulness. However, a successful product launch doesn't happen by chance. It requires careful planning and a...
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Dec
2023
18
23 Tips to Get More Google Reviews
Customer reviews are the lifeblood of supporting your reputation. According to an IFOP study, 88% of product or service buyers...
Dec
2023
14
Why and How to Collect Data?
Today, personalization has become imperative for brands faced with a plethora of offers and choices for consumers. However,...
Apr
2022
27
The Regulation of Cosmetic Products
When marketing a cosmetic product, the brand must ensure that its products comply with the regulations in force. Due to...
Apr
2022
27
Influencer Marketing: How to Avoid Falling into “Hidden” Advertising?
Influencer marketing is at the heart of today's corporate communication strategies. It is defined as a communication strategy...
Apr
2022
21
5 Tips to Get the Best Customer Review Rate on Your E-shop
Customer reviews are one of the most effective levers to improve conversions on your website. Indeed, 88% of consumers consult...
