Product updates
What Trustt has shipped, hub by hub
Every new Trustt feature: what it does, who it is for and where to find it. This page follows the announcements published in the app.
Featured
The latest release
Run Trustt from an AI assistant
Trustt Copilote MCP connects Trustt to Claude, ChatGPT, Mistral or Gemini. The team asks how a campaign is going, which reviews are awaiting moderation or which applicants match the brief, and gets the answer without opening Trustt.
Every write action is simulated first, then carried out only after human confirmation.
Availability: pilot access, available on request from the account manager. A brand admin authorises each team member.
2026 log
All updates
Each entry states what is available, for which hub, and links to its documentation.
Find and reach the right creators
Trustt Smart Sourcing identifies relevant creators for a brand and contacts them by email, in a semi-automated, personalised way.
The brand keeps control over the profiles selected and the message sent.
Ask Trustt AI how a campaign is doing
Trustt AI answers inside the app about what is happening now: campaigns at risk, blockers, ambassadors at each stage, unread messages.
Each answer links to the relevant screen. Trustt AI flags and guides; decisions stay with the team.
Check that an ambassador is reachable
Every address entering the database (sign-up, CRM, prospecting) gets a status: reachable, not verified or unreachable. Existing addresses have been checked too.
The brand removes bouncing addresses before sending, and its sender domain stays clean.
Track every brand on a single dashboard
From login, the company view shows the performance of every brand in the group over the last 30 days, with the trend and curve of each indicator.
Instagram and TikTok exports match the displayed period exactly.
Reuse questionnaires across all brands
A sign-up or usage-test form can be saved as a company-level template. Every brand in the group imports it into its campaign, then adjusts it.
Results stay comparable from one product to the next.
Display ambassadors' content with Snackeet
Snackeet joined Trustt in 2026. Photos and videos collected by campaigns flow automatically into Snackeet, where the brand selects and moderates them before publishing them as stories, galleries or shoppable videos on its product pages.
Availability: Snackeet (Freemium or Premium) and Community Builder contracts.
Prepare a campaign from a product URL
Paste the URL of a product page: Trustt reads it and prepares the matching review or influence campaign, which the team reviews and adjusts before publishing.
Trustt also spots product pages lacking reviews and suggests the campaign to fix it.
Publish reviews on retailer sites
Ambassadors post their review on retailer sites in seconds, from a reformatted, ready-to-paste version of their own review. The format changes; the substance remains theirs.
Find every one of the ambassadors' posts
Instagram and TikTok post matching now uses mentions, multiple hashtags and keywords added by the brand. It runs every hour during the day.
A missed post joins the campaign by pasting its link, without going through support.
Spot duplicates before panel selection
Applicants sharing a phone number or address are flagged before validation: one product per household. A blocked email or invalid number shows up during selection.
Profiles already reviewed are marked, so no one on the team redoes someone else's work.
Let ambassadors pick up products in store
Ambassadors collect the product at a physical location, such as a pharmacy or a shop, within a date range set by the brand. Pickup also works for review campaigns.
Capture the first impression of a usage test
A usage-test questionnaire opens the day after the product is received. The ambassador's first impression is captured while it is fresh.
No update for this hub over the period.
Recent improvements
Small releases that change daily work
Less visible than a new feature, each one removes a step or a check for the team.
- 1
Authorise team members for the Copilote MCP
A brand admin grants or removes access for each team member from the Team tab, and can end an active session.
- 2
Describe a segment in one sentence
“Women aged 25 to 35 who have already tested a skincare product” is enough to build the matching filter in the contact database.
- 3
Display campaign reviews outside product pages
Reviews collected for a campaign can be embedded on any page of the site, alongside the Trustt Reviews widget.
- 4
Go straight to the right screen from the bell
Some announcements in the Updates panel include a button that opens the relevant campaign or dashboard directly.
Get Trustt product updates
One edition per hub: one main update, two smaller ones, and the link to try it. Signed by Emmanuel Nunez, CEO.
FAQ
Product updates in practice
How often does Trustt release updates?
Every release is announced in the app, in the Updates panel (bell icon), and added to this page the same month.
Are updates included in the subscription?
It depends on the module. Each entry states the contract or module required, and the account manager confirms access.
Where can I find how to use an update?
Each entry links to its documentation page, available from the app.
How can I suggest a feature?
From the app, under “Get help”, or directly through the account manager.
Archives 2022-2023 Earlier updates
See these updates on real campaigns
A demo on the brand's own products, or an account to explore Trustt independently.
